Fresh Slice

The Need Freshslice wanted to promote their monthly offers: mix-and-match slices, unlimited toppings, and catering, with content that could boost visibility and engagement online. My Role I created the concept, photoshoot direction, and design for the campaign. The visuals leaned on Freshslice’s red and green palette, styled with a picnic table vibe and bold typography to make the promotions instantly eye-catching. The Work Unlimited Toppings – highlighting value and abundance. Pizza Night Upgraded – showcasing variety with mix-and-match slices. Freshly Delivered – reinforcing convenience and freshness. The Impact The campaign delivered a playful, scroll-stopping aesthetic that enhanced brand recognition and drove higher engagement with local audiences.